TORIC 12.5X50 Binocular

When you’re hunting out West — where vast landscapes, steep ridgelines, and elusive game demand precision — your optics can make or break your success. That’s why TRACT Optics designed the TORIC 12.5×50 binocular specifically for hunters who need maximum detail, light-gathering power, and rugged reliability.

Fine-Tuning Your Bubble Level for Long-Range Precision

Learn how fine-tuning your bubble level for long-range precision will pay off. When you’re sending rounds downrange at 1,000 yards or more, even the smallest cant error can mean the difference between a hit and a miss. James Eagleman of Barbour Creek Long Range Shooting School reminds us that a mere 2–3° of rifle cant can introduce 10–18 inches of lateral error at distance.

Set Your Scope for Success

Set Your Scope for Success—Mastering Eye Relief Based on How You Hunt. Whether you’re gearing up for whitetail season in a blind or preparing for a backcountry elk hunt from prone positions, one detail can make or break your shot: proper eye relief. It’s not just about comfort—it’s about clarity, speed, and confidence when the moment of truth arrives.

FFP vs. SFP Rifle Scopes: What You Need to Know Before You Buy

FFP vs. SFP Rifle Scopes: What You Need to Know Before You Buy. 1950If you’re stepping into the world of rifle optics—whether for precision rimfire, long-range shooting, or hunting—you’ve likely encountered the terms first focal plane (FFP) and second focal plane (SFP). And if you’ve felt overwhelmed by the jargon, you’re not alone.

Trigger Pull vs. Follow-Through

Trigger Pull vs. Follow-Through: Rethinking Rifle Accuracy. In the world of precision shooting, certain techniques are treated as gospel—follow-through being one of them.

How-To Glass The West with a Tripod and TORIC Binoculars

How-To Glass the West with a Tripod and TORIC Binoculars. In the rugged terrain of the Rockies, success often hinges on what you can see—and how well you can see it. Whether you’re scanning timber for a bull elk or dissecting a distant hillside for a bedded buck, having a good set of binoculars is worth its weight in gold.

The Power of The Impact Ballistics Program

In this video, we introduce the power of the IMPACT Ballistics Program. Designed to enhance your shooting accuracy, this tool allows shooters to optimize their optics with specific ballistics data for Centerfire, Rimfire, and muzzleloader ammunition. Discover how to configure your scope’s reticle, input local environmental conditions, and leverage a comprehensive ballistics database to improve your precision, no matter the distance.

How-To Reset to Zero & Install The Zero Stop

In this video, we guide you step by step on how-to reset to zero and install the zero Stop.  Whether you’re a seasoned shooter or new to long-range optics, optimize your TORIC 34mm or 30mm rifle scope by these simple instructions to ensure your scope is perfectly set for your next session. Learn how to use the tools included in your package, or grab your own kit and follow along!